A Piece of the Ecommerce Pie

U.S. Department of Commerce data shows that ecommerce sales currently average about 9.1% of total retail sales. Who wouldn’t want a piece of the pie?

Whether you have a brick and mortar store and are looking for the perfect supplement to help grow sales or are strictly focusing on online sales, now is the perfect time to get started!

Did you know shoppers spend on average 36% of their budget online (BigCommerce)? And that number will continue to grow as eMarketer expects as many as 2.14 billion digital buyers worldwide by 2021.

With ecommerce platforms like BigCommerce, Magento, Volusion, Amazon, Ebay and more…expanding your reach now has endless possibilities. Let’s get you started today!

Instagram, the New Facebook?

March has been a month of changes for Instagram. First, improvements to videos as mentioned in my previous blog post and now a not-so-welcomed feed change. The looming change in Instagram's feed will display photos and videos from accounts you are following based on an algorithm. Posts will be displayed based on popularity and other social signals versus its current chronological order. Sound familiar?

Instagram may be taking cues from its big brother and owner, Facebook which made the same algorithm move back in 2009.

After a frenzy of complaints from Instagrammers, Instagram tweeted the below. The cryptic tweet may mean the change isn't imminent but I have a feeling it'll be on the horizon soon enough.

Instagram Tweet

Instagram's Latest Changes

Sharing videos on Instagram will never be the same. Instagram announced that they will begin rolling out 60 second videos today* (up from their previous 15 second video limit). Whether you plan on capturing your life, informing customers of your product or service, the extra 45 seconds may serve you well!  What do you plan on doing with your extra time? 

It doesn't stop there, you will also have the ability to create videos out of multiple clips from your camera roll on iOS! 

Watch the below montage provided by Instagram.

*"Rolling out today..available for everyone in the coming months"

Oxford's Word of the Year May Surprise You...

The Oxford Dictionaries 2015 Word of the Year is...the 'Face with Tears of Joy’ emoji (shown right)!

Yes, yes...you read that right! An emoji has been selected as Oxford's Word of the Year. If this new "word" has you scratching your head, you probably aren't alone.

The next logical question is, why?! According to the official Oxford Dictionaries blog, it was chosen because it's a "‘word’ that best reflected the ethos, mood, and preoccupations of 2015." It was also the most used emoji globally in 2015!

Follow the conversation on social media! ‪#‎OxfordWOTY‬